ISSL WhitepaperThe "Measuring the Value of Social Software" white paper focuses on helping organizations answer the question:

How can we determine if our social software initiatives are successful and are providing the anticipated return on technology investment?


This white paper looks at how to measure the effectiveness and value of a social software initiative, what tools are available to capture key metrics, and what to take into consideration when establishing a measurement approach.

Contents
  • Why measure?
  • Defining objectives
  • Types of measurement
  • Measurement levels
  • Measurement tools
  • Sample reports
  • Creating a measurement approach
Authored by ISSL (IBM Software Services for Lotus), this new whitepaper (PDF) is a good first step to gaining some clear measurements on the value generated by social software deployments within an enterprise.  Well worth a read.



By: Stuart McIntyre | 0 Comments | On: 14 June 2010 08:44:32 | Tags:  social  ibm  connections  lotus  value 





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